15 Tips on How Personal Trainers Can Get New Clients for FREE

Author: SEO EXPERT & Web Designer Michelle Farrell of I Ain't Your Momma, Santa Monica, CA

As a personal trainer you need to start to think and act like a BUSINESS. You are a BRAND!

Start to build your brand authority, recognition, and reputation.


branding value


99% of PTs are not doing all of the following, so get ahead of your competition!

Follow these tips below, they are all FREE

and will cost you nothing but your time!


1. Network - obvious but often overlooked!

Definition: interact with other people to exchange information and develop contacts, especially to further one's career. - hand out business cards wherever you go and always have a 30 second elevator pitch.


elevator pitch


2. Set up a FREE Google My Business listing

Google My Business is free and easy-to-use. Add your business information, include special offers, videos, images, opening hours, preferred payment methods, and other meaningful information. //www.google.com/business/

Google my Business logo

 Then your...

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Why We Shadow Boxing & Its Benefits

Shadow boxing is great for a number of reasons.

It’s the perfect way to warm up specific muscles before you start your boxing session as you will be moving around:

  • Use your legs, move your head, relax the shoulders, throw some punches, shake your limbs out, repeat!
  • Make sure you breathe and put some purpose into your movements and you should break a sweat.

Shadow boxing is  great for working on technique:

  • It's great to work on certain offense or defensive moves; you can take your time and check out your form in your mirror.
  • Instead of working on the entire movement, maybe you can pick out one or two key points to focus on. Once that part feels right, you can move on to another detail or try the movement in its entirety.
  • Repetition is important, but only after you know for sure that you’re practicing the right thing. Practice makes permanent, so make sure you're doing it right or you will quickly pick up bad habits. This is where having a coach...
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Footwork is the best form of defense in boxing

Footwork is the best form of defense. The reason is that if you're not there to be hit, how can they hit you? 

Other defenses include slipping, rolling, leaning back, blocking, and parrying. They can all be great, but with these, your feet are still in range so there's a chance you can still get caught! Also, if you do get hit while you're moving away from a shot then you will take the sting out of it. 

Footwork gets you in range to get your shots off and allows you to move out of range and away from danger, setting you up for power punches. Good footwork equals good balance, which means you can have better speed and accuracy. This allows you to punch harder. 

If you look at every great fighter past and present, they have all had impressive footwork - even if you look at the likes of Mike Tyson. To the uneducated eye he can look like he is flat-footed and be plodding forward, but he had some of the fastest feet ever in the...

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3 Tips on How To Punch Harder from an Olympic Boxer

Who doesn’t want to pack a hard punch?

By Tony Jeffries

In my opinion, whether you’re a world class boxer, a mother of a 3 year old kid, or you are a young kid, you want to be able to punch hard, right? Punching is probably the best way to defend yourself and hold your own if needed.

As a fighter, punching hard was one of my biggest assets

Since retiring from boxing in 2012 as an undefeated professional and Olympic bronze medalist, I’ve taught over 10,000 people how to punch (box) at the Box ’N Burn gyms, Los Angeles. I’ve also taught over 1000 personal trainers and fitness enthusiasts how to teach boxing to other people at our Box ’N Burn Academy Course which is held in Santa Monica, Austin, Denver, Chicago, Vegas, Orlando, Phoenix, San Jose (we’ll be adding more events soon).

Teaching people how to punch hard is pretty simple, but over the years I have noticed one of the hardest things for my clients to grasp, believe it or not, is how to...

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Qualities of a Good Boxing Instructor

Attention to detail, positive reinforcement make the boxing for fitness experience more enjoyable and safer for your clients




Boxing starts from the ground up. Often times simple adjustments made to foot placement or movement is all that is necessary to correct an error in form. However, there are instances when more advanced and delicate corrections are necessary. A good trainer will be able to pinpoint and identify flaws in technique and mechanics of all degrees quickly and give precise yet clear instruction to correct them.



Perhaps the most important aspect of being a good trainer is safety. Boxing tends to be associated with injuries due to the violent nature of competitive boxing; nevertheless, boxing for fitness can be associated with injuries to the knuckles, wrists, elbows, and back.

For a beginner boxer, safety begins and ends with the trainer. Wrists and knuckle injuries can be avoided by a secure hand wrap...

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Fun & Highly Effective Style of Boxing for Fitness for All Fitness Levels

Box ‘N Burn has brought boxing fitness to the forefront of the fitness industry worldwide by offering a unique and unparalleled training style and environment.


First and foremost, boxing is addictive, Rewarding, stress relieving, and most importantly FUN!

The B’NB  formula for fitness training is not only appealing to a wide range of individuals for these reasons, but it’s also highly effective in achieving a variety of fitness and health goals no matter where any one individual may be on their fitness journey.
We’ve had tremendous success with individuals from all walks of life including professional fighters and pro athletes, amateur athletes, adults, kids, troubled adolescents, geriatrics, physically disabled, obese, and mentally ill, just to name a few.
Our boxing methods are derived from proven Olympian and professional level boxing principles and techniques...
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Podcast: Why Most Gyms Fail. 5 Successful Gym Owners Give Advice

Why Most Gyms Fail! Avoid these Pitfalls!

Thinking about opening your own gym?

Listen to Kevan and Tony’s take on why other gyms fail and how to avoid the pitfalls, they are talking to Adam, Sal and Justin of Mind Pump Radio, in San Jose.

Click to listen now Why Most Gyms Fail! on iTunes.

Mind Pump Podcast



Follow our station Box N Life Podcast on Soundcloud



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What Qualities, Beyond Expertise, Does A Personal Trainer Need to Succeed?

Highly successful personal trainers; Kevan Watson, Glenn Holmes, and Tony Jeffries.
give their tips on how they acquire and retain clients in Los Angeles, the most highly competitive place on Earth for personal trainers.

Click to listen to “What Makes a Great Personal Trainer?” on our Box’n Life Podcast


Beyond your expertise you should have emotional intelligence, open communication, build trust, stay educated, and be a trainer that genuinely cares about your clients and understands what make them tick to keep them motivated.


Boxing starts from the ground up. Often times simple adjustments made to foot placement or movement is all that is necessary to fix an error in form. However, there are instances when more advanced and delicate corrections are necessary. A good trainer will be able to pinpoint & identify flaws in technique and mechanics of...

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How I Stand Out from the Competition as a Fitness Professional in Los Angeles

Written by Heather – Certified ??Boxing & BoxingYoga Coach & Kettlebell specialist.

Devoted to an ever improving healthy lifestyle!


My 8-5 just wasn’t cutting it. The hardest part was coming back to my desk after doing BoxingYoga on my lunch break. I knew I had to make a decision. Stay at my comfortable, salary corporate job, or courageously devote myself to a new career in fitness.


I had 4 months experience Boxing and practiced Yoga for a year. Beyond being a natural athlete, that was the extent of my physical activity. I walked into Box N Burn a few months after moving from the east coast to LA, desiring an opportunity in the fitness industry, when I was introduced to the Box n Burn Academy. POWER MOVE!


The Box n Burn Academy accelerated my career in fitness. After earning a certification from the Box n Burn Academy, I was hired as a trainer on the Box n Burn team, and immediately produced the return on my investment.


The academy...
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How Trainers Can Mix Up Routines for Fun Workouts

Author: Wayde Wong – Personal Trainer, Houston, TX

Making Fitness Fun!

This Saturday morning was no different than a lot of previous Saturdays with the exception of the cold temperatures.  We’re not talking about a few degrees cooler, but 27 degrees was what we woke up to this fine morning.  What you have to understand is that most Houstonians aren’t accustomed to temperatures in the 40s never mind something well below that.  This is a city that goes in to shock with the slightest mention of snow in the forecast.  The only way you get a person out of their nice warm bed at 8:00 am to go workout is, if you promised them hot coffee and donuts. We had neither of these to offer them; yet they came.

I’ve been running our group workouts for the past 3 years before handing it over to my son. I’ve always wondered why they came to our workouts.  I had thought it was my charming personality and wit, but my wife set me straight on that....

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